![]() ![]() ![]() The must-read summary of Edward de Bono’s book: “Serious Creativity: Using the Power of Lateral Thinking to Create New Ideas”. ![]() Added-value of this summary: - Save time - Understand the key principles - Expand your business knowledge To learn more, read “Serious Creativity: Using the Power of Lateral Thinking to Create New Ideas” to find out how you can develop your creativity and take your business to the next level. By learning and applying the principles, you will be able to develop the lateral thinking skills needed for innovative reasoning and ensure success. In his book, the author presents a rational and logical approach to creative thinking and introduces 12 tools and techniques that you can use. This complete summary of the ideas from Edward de Bono’s book “Serious Creativity” shows that creative thinking is vital for business success and that creativity is something you can learn. Serious Creativity Review and Analysis of de Bono's Book 9782511018248 33 EBook application/pdf BusinessNews Publishing The must-read summary of Edward de Bono’s book: “Serious Creativity: Using the Power of Lateral Thinking to Create New Ideas”. ![]()
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